{"id":9363,"date":"2026-02-18T10:48:33","date_gmt":"2026-02-18T15:48:33","guid":{"rendered":"https:\/\/1001fondues.com\/?p=9363"},"modified":"2026-08-05T09:35:34","modified_gmt":"2026-08-05T13:35:34","slug":"1001-fondues-new-visual-identity","status":"publish","type":"post","link":"https:\/\/1001fondues.com\/en\/about-us\/1001-fondues-new-visual-identity\/","title":{"rendered":"1001 Fondues Unveils Its New Visual Identity"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The year 2026 marks a major milestone for 1001 Fondues, which is proudly celebrating its 40th anniversary. After decades of&nbsp;showcasing&nbsp;the richness of our local cheese fondue tradition,&nbsp;<strong>1001 Fondues&nbsp;unveils&nbsp;its new visual identity<\/strong>&nbsp;\u2014 a thoughtful, confident evolution rooted in what defines it most: indulgence, conviviality, shared pleasure and, of course\u2026 effortless happiness.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;This transformation goes far beyond a simple aesthetic refresh. It reflects a clear intention: to let the soul of 1001 Fondues shine with even more flexibility, warmth,&nbsp;modernity&nbsp;and personality.&nbsp;<strong>The time had come to give the brand a memorable, unifying visual signature<\/strong>&nbsp;<strong>\u2014 one designed to stand the test of time<\/strong>.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"table-of-contents\"><strong>Table of Contents<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#why-a-new-visual-identity\">Why a New Visual Identity?<\/a><\/li>\n\n\n<li><a href=\"#building-the-next-chapter-together\">Building the Next Chapter Together<\/a><\/li>\n\n\n<li><a href=\"#daring-more-while-honouring-the-essentials\">Daring More, While Honouring the Essentials<\/a><\/li>\n\n\n<li><a href=\"#a-signature-that-brings-people-together-for-the-long-term\">A Signature That Brings People Together for the Long Term<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-a-new-visual-identity\"><strong>Why a New Visual Identity?<\/strong>\u00a0<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Like any living brand, 1001 Fondues evolves.\u00a0<strong>Over the years, the company has expanded its offering, refined its\u00a0positioning\u00a0and strengthened its place as a Canadian leader in artisanal cheese fondues<\/strong>.\u00a0Updating its visual identity\u00a0with\u00a0<strong>added flexibility\u00a0<\/strong>was the natural next step.\u00a0The\u00a0moment had come to modernize the brand image and offer 1001 Fondues a fully revamped visual identity \u2014\u00a0<strong>while preserving its authenticity,\u00a0accessibility\u00a0and joyful spirit<\/strong>.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"building-the-next-chapter-together\"><strong>Building the Next Chapter Together<\/strong><\/h2>\n\n\n\n<p class=\"lien wp-block-paragraph\">To bring this transformation to life, we partnered with the creative agency <a href=\"https:\/\/21grammes.ca\/\" target=\"_blank\" rel=\"noreferrer noopener\">21g<\/a> \u2014 a team with whom\u00a0we\u2019ve\u00a0built a genuine bond over the years.\u00a0Together,\u00a0we\u00a0defined\u00a0the\u00a0following\u00a0objectives:\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Evolve the brand identity toward a more contemporary direction, in harmony with its DNA.\u00a0<\/li>\n\n\n\n<li>Enhance visibility, flexibility,\u00a0aesthetics\u00a0and modernity across the entire brand image.\u00a0<\/li>\n\n\n\n<li>Highlight the decadent, accessible,\u00a0friendly\u00a0and joyful character that defines 1001 Fondues.\u00a0<\/li>\n\n\n\n<li>Create a memorable, unifying visual identity designed to endure with elegance.\u00a0<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"daring-more-while-honouring-the-essentials\"><strong>Daring More, While Honouring the Essentials<\/strong>\u00a0<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>In this new iteration, one key element\u00a0remains: the fondue pot.<\/strong>\u00a0A true emblem of 1001 Fondues, it embodies conviviality, sharing and the human warmth that defines us. There was no question of letting it go \u2014 and no reason to. It\u00a0remains\u00a0at the heart of the logo, now in a more contemporary form.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Historically, the 1001 Fondues logo featured a top<\/strong><strong>\u2011<\/strong><strong>down view \u2014 a nod to our roots as restaurant owners<\/strong>, since when we placed a classic&nbsp;\u201ccaquelon\u201d (pot)&nbsp;on the table, that was exactly the perspective we saw.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The boldness expresses itself elsewhere: in a&nbsp;<strong>melting, indulgent, slightly retro typeface<\/strong>&nbsp;that evokes both the velvety texture of fondue and&nbsp;<strong>a comforting touch of nostalgia<\/strong>. This new identity fully embraces what 1001 Fondues has become:&nbsp;THE&nbsp;go\u2011to brand for local cheese fondues \u2014 proud,&nbsp;accessible&nbsp;and deeply rooted in its terroir.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"a-signature-that-brings-people-together-for-the-long-term\"><strong>A Signature That Brings People Together for the Long Term<\/strong>\u00a0<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">With this redesign,<strong>&nbsp;1001 Fondues&nbsp;isn\u2019t&nbsp;simply turning a page \u2014&nbsp;it\u2019s&nbsp;opening a new one<\/strong>. A page that is more current, more&nbsp;expressive&nbsp;and more faithful than ever to its mission of creating warm, authentic,&nbsp;flavourful&nbsp;and deeply unifying moments.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The 2026 visual identity is, yes, a new logo. But&nbsp;above all, it&nbsp;is a clear statement designed to evolve with the brand. A reaffirmed promise. An invitation to share, to come together and to&nbsp;<strong>celebrate the beauty of being together<\/strong>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To&nbsp;our long\u2011time fans:&nbsp;<strong>rest assured \u2014<\/strong>&nbsp;<strong>you&nbsp;won\u2019t&nbsp;be unsettled, but rather charmed<\/strong>&nbsp;by this natural evolution, true to the spirit of 1001 Fondues.&nbsp;At least,&nbsp;that\u2019s&nbsp;what we like to claim \u2014 with plenty of enthusiasm\u2026&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The year 2026 marks a major milestone for 1001 Fondues, which is proudly celebrating its 40th anniversary. After decades of&nbsp;showcasing&nbsp;the richness of our local cheese fondue tradition,&nbsp;1001 Fondues&nbsp;unveils&nbsp;its new visual identity&nbsp;\u2014 a thoughtful, confident evolution rooted in what defines it most: indulgence, conviviality, shared pleasure and, of course\u2026 effortless happiness.&nbsp; &nbsp;This transformation goes far beyond &hellip; <a href=\"https:\/\/1001fondues.com\/en\/about-us\/1001-fondues-new-visual-identity\/\">Continued<\/a><\/p>\n","protected":false},"author":5,"featured_media":9412,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[72],"tags":[],"class_list":["post-9363","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-about-us"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>1001 Fondues Unveils Its New Visual Identity - 1001 Fondues<\/title>\n<meta name=\"description\" content=\"After its 40th anniversary, 1001 Fondues unveils a renewed visual identity: a modern, unifying logo rooted in sharing, indulgence and local fondue tradition.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/1001fondues.com\/en\/about-us\/1001-fondues-new-visual-identity\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"1001 Fondues Unveils Its New Visual Identity - 1001 Fondues\" \/>\n<meta property=\"og:description\" content=\"After its 40th anniversary, 1001 Fondues unveils a renewed visual identity: a modern, unifying logo rooted in sharing, indulgence and local fondue tradition.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/1001fondues.com\/en\/about-us\/1001-fondues-new-visual-identity\/\" \/>\n<meta property=\"og:site_name\" content=\"1001 Fondues\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/1001fondues\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-18T15:48:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-05T13:35:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/1001fondues.com\/app\/uploads\/2026\/02\/1001Fondues_Blog_2000x1500_2025_55_NouveauLogo_V2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Caroline Lapointe\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Caroline Lapointe\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"1001 Fondues Unveils Its New Visual Identity - 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Dans cet \u00e9tablissement mythique, elle apprend tr\u00e8s t\u00f4t la rigueur, la cr\u00e9ativit\u00e9 et l\u2019\u00e9coute \u2014 des valeurs qui deviendront le fil conducteur de son parcours. Apr\u00e8s plus de vingt ans d\u2019activit\u00e9 et de recherche autour de la fondue, ponctu\u00e9s de voyages en Suisse, la famille Lapointe ouvre un nouveau chapitre en 2003 avec l\u2019achat du restaurant La Grolla. Puis, en 2007, Caroline s\u2019engage dans un projet audacieux : concevoir, fabriquer et mettre en march\u00e9 des fondues au fromage artisanales pr\u00eates \u00e0 cuire, ancr\u00e9es dans le terroir qu\u00e9b\u00e9cois. Ainsi na\u00eet 1001 Fondues. Se r\u00e9inventer n\u2019a jamais rien de simple, mais Caroline rel\u00e8ve le d\u00e9fi avec pers\u00e9v\u00e9rance. Visionnaire, elle est notamment \u00e0 l\u2019origine du c\u00e9l\u00e8bre pain Hot Fondue du March\u00e9 allemand de Qu\u00e9bec. Aujourd\u2019hui, Caroline mise sur la valorisation d\u2019un terroir unique et poursuit une ambition claire : faire rayonner une fondue d\u2019ici, originale et authentique. Multidisciplinaire, passionn\u00e9e de philosophie, de litt\u00e9rature fran\u00e7aise, de cuisine locale et internationale, d\u2019innovation, de course en plein air, elle partage un d\u00e9nominateur commun avec 1001 Fondues : aller o\u00f9 l\u2019on ne va pas. Et toujours plus loin.","url":"https:\/\/1001fondues.com\/en\/author\/caroline-lapointe\/"}]}},"_links":{"self":[{"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/posts\/9363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/comments?post=9363"}],"version-history":[{"count":2,"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/posts\/9363\/revisions"}],"predecessor-version":[{"id":10533,"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/posts\/9363\/revisions\/10533"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/media\/9412"}],"wp:attachment":[{"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/media?parent=9363"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/categories?post=9363"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1001fondues.com\/en\/wp-json\/wp\/v2\/tags?post=9363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}